IOSR-JBM   Volume-9 ~ Issue-4 ~ Mar-Apr-2013

Paper Type	:	Research Paper
Title	:	Analysis on Female Workers Productivity among Buginese, Makassarese, and Torajanese Ethnic Groups In Small Industry Sector In Makassar City, South Sulawesi (Study In Food And Beverage Industry)
Country	:	Indonesia
Authors	:	Aryati Arfah, M. Pudjihardjo
	:	10.9790/487X-0940111

Abstract: This research aims to test and prove empirically: (1) whether individual characteristics, demographic factors, social-economic characteristics, work environment, and government policy have any impact on the productivity of female workers from Buginese, Makassarese and Torajanese ethnic groups in the food and beverage small industry sector in Makassar city; (2) whether there is any difference of productivity among those female workers. The population of this research includes all female workers in the food and beverage small industry sectors, consisting of 812 individuals. The sample of this research is 114 respondents. Sample is taken using simple random sampling method; and data are analyzed using multiple regressions. The findings of this research show that: (1) individual characteristics (health, tenure, work ethic), demographic characteristic (age), social-economic characteristic (wage) and work environment have significant impact on the productivity of female workers from the three ethnic groups in small industry sector in Makassar; meanwhile; demographic characteristics (number of dependant), social-economic characteristic (education), and government policy do not (2) there are significant differences in the productivity of female workers among the Buginese, Makassarese and Torajanese ethnic groups in the food and beverage small industry sectors in Makassar.

Keywords: productivity, female worker, ethnic groups, industry

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Paper Type	:	Research Paper
Title	:	Industrial Tourism: An Introduction
Country	:	India
Authors	:	Dr.S.Jansirani, Mrs.Mangai ,
	:	10.9790/487X-0941214

Abstract: Industrial tourism has become increasingly popular in recent years, particularly in India. From power stations to distilleries and rope makers to chocolate manufacturers, all sorts of sites are opening their doors to the public. The automotive industry in particular is attracting considerable interest with production sites welcoming thousands of visitors every year. This article gives a brief overview of the concept of industrial tourism and lists the benefits. Studies on four different sites are presented, outlining their visitor profiles, economic benefits and marketing activities.

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Paper Type	:	Research Paper
Title	:	A Case Study on Customer Acquisiton and Retention on the Airline Service Industry
Country	:	India
Authors	:	Dr. Lalita Shukla
	:	10.9790/487X-0941533

Abstract: This report provides an analysis on customer acquisition and retention on the airline industry. This research has been done because of the rapid increasing of airline service usage. In today's time where the competition is strict, knowing how to acquire and retained customers is very important. Hence, these project objectives are to find out what are the factors that affect customer's satisfaction and provide recommendations for better customers' acquisition, repetition and recommendation for airline service. First of all, the airline industry background has been analyzed by Porter's five forces model. Based on the analysis, it shows that the power of suppliers and competition between existing firms in airline service industry is high. While, the threats of substitutes, power of buyer and threats of new entrants are relatively low. Moreover, in order to help airline companies to survive this strict competition, several important attributes have been provided to achieve the objectives. This includes Customer acquisition, Customer retention, Customer Satisfaction and loyalty, Service Recovery and Management and Training. Next, this project use primary quantitative research method which is distributing survey and use several journal and books as a secondary research method to support the thesis. The sample size of the survey is 80 respondents. The data will be analyzed using XLD Data analyst. Based on the result, it shows several factors that affect customer's satisfaction which lead to acquisition, repetition and recommendations in purchasing airline service

Keywords: Customer Acquisition, Customer Acquisition, Customer Satisfaction, Airline.

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